Want A Smoke?
Website for a prevention campaign
(Fictitious project)
(Fictitious project)
Web design / 2024
Web design
For this project, we were asked to design a website for an anti-tabacco campaign. My concept was to create a rhythm where the more you scroll, the darker and more glitched the visuals become, reflecting how tobacco consumption gradually corrupts you.
Video
For the video, I wanted to exaggerate the anxiety and panic feeling that smokers get when they can’t find tobacco. I interpreted that tension by using glitchy, jerky effects to bring out a sense of sickness and instability.